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The Secret to a Free Senior Center Newsletter

Apr 26, 2024

Did you know that there’s a way that your senior center or nonprofit can print FREE monthly newsletters to distribute to your members? No need to pay for printing, shipping, or even a beautiful and professional design! As a bonus, whatever you publish is also automatically compiled into a digital newsletter and emailed to your members — all for free!


How? LPi’s ad-supported newsletter service is the ticket! 


Is it really free?

Yes, our newsletter service is free because it’s ad supported. This means that we partner with your senior center to find local businesses whose ads cover the cost of printing and shipping. 

 

Ads sales start with local business recommendations from your center’s director and staff. This partnership provides a great resource to your community — you get a free newsletter, and your community gets hand-delivered knowledge about local resources and businesses that support their community!

 

Are there examples to view?

Every LPi newsletter customer gets a free custom newsletter template for their center! Want to flip through some digital examples? We have five newsletters of varying length available for you to click through and investigate on our website.

What else is included?

  • Art and Content: 
    When a center chooses to partner with us, they get free access to
    WeCreate, our extensive library of images and articles, ready to be used in your custom newsletter. Find colorful graphics, inclusive imagery, messaging for holidays, and more! Even better, WeCreate is constantly being updated with new assets for your improved communications.
     
  • Digital Newsletters and an Online Directory: 
    My Community Online allows your visitors to access your newsletter online — both via web and email! Your digital newsletter is updated each month when you submit it for printing, then it is automatically emailed to your members. [KS1] We find that many senior center member’s families like to get a digital version and your advertisers do, too!
     
  • Customer Service and Support: 
    We provide responsive, reliable services that includes high quality print, dependable deliveries, flexible deadlines, and a support team that understands your center’s needs. Between our online support resources and the friendly people providing customer service at LPi, you are always set up for success.


What’s the process like?

After filling out the inquiry from, your staff will be put in touch with an LPi communications consultant. Your consultant will help you narrow down the specifics and guide you through the various options to customize your newsletter to fit your needs —including your page quantity, frequency of publishing, and more. If your center already has a newsletter, we take that into consideration, too, and work to incorporate any content or design elements that you want to keep into your new publication!

 

The ad sales team will then work with your center to set you up for advertising success. They spend time getting to know your organization, community, and the surrounding businesses to be sure that they properly represent you when selling your ads. Before this step, start thinking about businesses that have reached out to you, or have shown interest in your community in the past. Get a running start by compiling this information to aid your ad sales representative in the process. Successful ad sales depend on both LPi’s ad sales team and your participation.

 

Ready for your free newsletter?

Get started today by visiting our Newsletter Services page. Fill out and submit the “Get in Touch” form that can be found there so that we can get you started!

 

If you want more newsletter inspiration, head over to the “Newsletter Tools” section of our blog where you’ll find articles like:

…and more!

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